Two years ago, I asked, "Is the Social Media Press Release a Meatball Sundae? And I answered my rhetorical question by accusing the "social media press release" alias "social media news release" alias "social media release" of being a meatball sundae.
Mark also includes links to a number of articles on the topic, including: Is the Social Media Press Release a Meatball Sundae? Mark interviews Laura Sturaitis, senior vice president of media services & product strategy for Business Wire, Andy Beal...
Defense of the social media press releaseYesterday afternoon, the prosecution asked, "Is the Social Media Press Release a Meatball Sundae? In an SEO strategy, widgets can be extremely effective gaining exposure for the content and tools featured on...
Ladies and gentlemen of the jury, the prosecution will prove beyond a reasonable doubt that the "social media press release" alias "social media news release" alias "social media release" is unfortunately a meatball sundae.
Seth Godin Dishes Out Meatball SundaesSES Chicago keynote speaker Seth Godin spent an hour dishing out his marketing wisdom on the ideas behind his new book, Meatball Sundae. SEW Experts: SME Brand Strategy: SEM Tactics, Tips, and Tricks, Part 2Is...
