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  1. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    Talk to them in their natural work or home environment. The search and social media industries are inundated with many myths, misconceptions, and mistaken beliefs. For example, currently, if you're targeting a German audience, most Germans are...

  2. Social Media Monetization in a 'Mobile First' World

    This has created an environment of fast and simple content creation that is fueling the experience of these networks and driving their rapid growth. Native ads also dovetail particularly well with the mobile environment because they are typically...

  3. How the Mobile Shift Will Affect Paid Search and Social Advertising Efforts

    This can be a lengthy and expensive task, so marketers should start by focusing on the key components of their site, seeking ways to create a simplified and streamlined mobile environment. With 2014 shaping up to be a banner year for mobile, here's...

  4. Reverse Engineer Sociology & Influencer Understanding for Outreach Success

    Building relationships in an environment where most of those journalists and site owners you want to reach are spammed to death on a daily basis is hard work. Topsy: A useful social analytics platform (recently acquired by Apple) can help you...

  5. SEO Really is Dead, Long Live...Uh...What Should We Call This?

    This is today's search environment. Social media marketing has become a routine part of SEO recommendations. Buying banner ads on search? Measuring keyword success in SEO via a ranking report? Google looking more like a portal (a la Lycos back in...