SEO News

Social Engagement

RSS
  1. Mobile Advertising Measurement: Winning the Long Game

    Re-engagement Knowing if users are engaging with your app will give you an idea if you have loyal users which translates to higher engagement and retention rates. The goal of long-term campaigns is to make an impact in one of three primary areas...

  2. Forget Big Content – Small Content Is Critical to Search Success

    The better engagement each piece gets, the closer you are to strategy perfection! Read any popular digital marketing thought leadership blog and you'd be bombarded with the notion that "big" content is the future of search and social success.

  3. How BuzzFeed Piggybacked on Mobile & Social to Quickly Build a Massive Audience

    Now, 8.3 minutes per visitor for mobile web users is significant – that's a pretty good average engagement for a content site. Once that audience reach is achieved, additional strategies to convert this audience to loyal app users should be used to...