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  1. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    In fact, spend on Bing grew 60 percent YoY, according to The Search Agency’s data. On the paid side, smartphone cost per click continues to be less overall than tablet and desktop at $0.76 versus $0.93 and $0.94 respectively, according to The...

  2. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    In the example below, the keyword phrase "Search Marketing Agency" has 8,100 searches per month and a CPC of $16.76. If we look at the more competitive keyword, "Search Marketing Agency" I can evaluate the top competitors, how many keywords they...

  3. gShift Gives Content Marketers More Ways to Mine Twitter Keyword Data

    SEO software company gShift announced a new way for content marketers to mine valuable data from the conversations a brand’s audience is having on Twitter; its social keyword research module, released last week to the “agency pro” subscriber level...

  4. 4 Critical Elements of a Successful Content Marketing Team

    If your company is planning to hire an agency, this will help you insofar as you'll understand how many individuals it takes to run a great campaign. On the corporate or agency side, the following descriptions can serve as food for thought in terms...