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  1. Social Customer Service Secrets to Avoid Negative Search Results

    Search results beware and be aware, customer service is part two of the social media revolution. The new rules of selling and customer service are here, they’re social, they’re mobile, they’re visual…and most businesses are not ready.

  2. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Did you share it on your social profiles? Could you have promoted the piece more through paid social channels? Even forgetting about the debatable value of Google authorship, if you have a writer with a popular and highly targeted social following...

  3. How to Create a Social Media Friendly Landing Page

    That simplicity doesn't change when you move them from their favorite social channel to your website. Landing page optimization continues to be a growing conundrum for many brands, especially when you throw social media communities into the mix.

  4. Google+ Drops Controversial Real Name Policy After 3 Years

    After all, it was hardly a secret that Google+ was really designed to be more of an identity network than a social network. This week they announced a change in their restrictions. The tone of Google's announcement was very apologetic acknowledging...