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Social Annotation

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  1. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    On the page 4/5 spread there are some blatant Annotation Guideline violations. This response indicates to me that Google Catalog’s reviewers are more interested in how the consumer will experience a particular catalog than in whether the publisher...

  2. How Buzzman Rewrote the Rules of Fiction to Create Relevant Video Content

    The first video title was "a hunter shoots a bear", but at the very last moment, a YouTube annotation pops up to give the user a chance to vote on whether to shoot the bear, or not shoot it. Hubert Munyazikwiye, Head of social media and PR at...

  3. Social Signals in PPC: Google’s +1 Feature is Getting Better

    Just like with search ads, when you +1 a Display Network ad, your “friends” (based on your Google account) will see an annotation that you have recommended that advertiser/brand. Now you can show +1 buttons on Display Network ads, you can connect...

  4. Google +1 Button Coming to Web, Mobile Display Ads

    Any ad that points to that URL can surface that annotation. This social component mirrors Facebook Sponsored Stories feature, but adds far more reach for marketers. Google Display Network advertisers will soon see the Google +1 button added to...

  5. YouTube Adds Video Editing, Lets You Make Quick Fixes to Videos

    You could add an annotation, but that would only call attention to the inappropriate comments. If you aren’t creating online video content that is worth watching , then video SEO and social video marketing isn’t going to save you.

  6. News Picks: Adobe Search Patent; Microsoft vs Yahoogle Japan; iPad Rivals & More

    Adobe has filed for a patent that would enable search engines to crawl rich media format through an annotation-based system. Zynga as well is "big in Japan" at the moment, as it is setting up a joint-venture with Softbank who has also completed its...

  7. Boston Globe Adopts Open-Source Neighborhood News Mapping Platform OpenBlock

    Twitter Places, as it is called, is the first Annotation (read: tagging) facility provided by the social site and functions through the cross-integration of successful location-based services (LBS) Foursquare and Gowalla.

  8. Reinstalling My PC, Part 1: Top Timesavers

    What I really use it for is the annotation tools it has to mark up and share websites, and the cool grouping options it has to parse or organize search results. If you take as many screenshots as I do--of great search results, YouTube honors...

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