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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Does the location page solution have social components included? What mapping solution(s) (Google, Bing, OpenStreetMap, etc.is [VENDOR NAME] integrated with? From what other tools (Web analytics, CRMs, etc.can [VENDOR NAME] import reporting metrics?

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    The solution here is simple. It's one of the reasons I highly recommend implementing adjusted bounce rate (ABR) via Google Analytics. Keep producing high quality content, keep using social to get the word out, and keep driving strong referral traffic.

  3. 5 Steps to Quick Insights Using Google Analytics Solutions Gallery

    When you first start looking at the solution gallery it can be a little intimidating. What if you could map advanced Analytics users' knowledge over your own data? You don’t have to be an analytics guru to use these dashboards, but you can monetize...

  4. Top 3 Ways SEO and Social Can Work Together to Make Each Other Insanely Successful

    Marty Weintraub, the genius extraordinaire of aimClear, has created the solution: Paid Organic Distribution. A joint brainstorming session based on solid analytics can help ensure a steady stream of killer content that works for you every time.

  5. How to Increase Conversions for Your Best (and Worst) Performing Keywords in 6 Steps

    A company that sells a cyber security solution published dozens of dedicated pages on the most malicious security threats as part of a keyword strategy. So the solution was to rework the content, re-target the pages with better-aligned modifiers...

  6. SEO Into 2014: The Irreversible Changes in Google's Products

    We have several trends right now that seem to be hovering around some solution: Riley Newman, Head of Analytics at Airbnb, recently published a fun and geeky article about their search algorithm. Social, I can't help but feel, is an immeasurable...

  7. Marketing Automation & Search – 3 Strategies for Mutual Success

    Another search for "software solution integration timeline" would typically close within 60 days of that search at 50 percent. Our marketing automation platform showed us that "software solution integration timeline" was a phrase that should...