ANALYTICS Google Tag Manager grows nearly 300% since January, boosts enterprise performance – Google Analytics BlogWith nearly 300 percent growth in traffic and 120 percent growth in enterprise customers, Google adds a Success Stories page.
You may be reading this because, like me, you usually spend a few minutes each day making sure you've trawled the main SEO news publications for new, useful thought pieces on organic search, analytics, or other aspects of online marketing.
ANALYTICS Real-Time Widgets Now Available in Dashboards – Google Analytics BlogFour new real-time widgets you can and add to any dashboard. All this and much more in our quick recap of search and social marketing news and tips from the past week.
One great way to find that out is to look at your analytics data for your desktop/laptop site: if your website indicates that most of your visitors have a certain device-type that they're using (e.g.iPhone, iPad, Android, Window Phone 7) then...
ANALYTICS NEW – Export Up TO 5000 Rows in Google Analytics Dashboard – hobo500 rows was the old limit. Here's a quick recap of search and social marketing news and tips from the past week. Rethinking Mobile Search in Light of New Data From Google...
As for LTV, it’s easy to double-count because “analytics packages don’t track people, they track cookies. Tober kicked off with some new technical data. They also influence Google News search results if you’re logged in.
Short industry-related articles and news information. In Google Analytics, select the secondary dimension, “Landing Page,” to see the webpages searches accessed (see screenshot below). On the search results side of the equation, SEO reporting...
Your enterprise SEO strategy should be set up to take the in-depth analytics and data and actually act on it. Analytics for existing competition: Your enterprise SEO strategies should support competitive intelligence.
Trends are fantastic, but each business is unique; your own data tells the story industry studies cannot. All of these doomsday articles proclaiming the death of Twitter as a marketing channel miss a very simple point: the lack of conversions shown...
Google Content Experiments is a free and robust testing platform integrated directly into Google Analytics, formerly know as Google Website Optimizer. Consolidating the content for reporting purposes just means that Google Analytics will show an...
Through link building research (finding new opportunities and by analyzing competitors) they can provide PR teams with new places online to submit news, stories, opinions, and industry insights. She leads the firm’s Digital activities, including...
The distinction between these and web analytics vendors such as Google Analytics and Adobe SiteCatalyst is that the big data analytics are focused on the activity off your website while these provide insight about performance on your website.
Upgraded versions are available at different levels that include enhancements such as analytics, Facebook Newsroom apps and hosted newsroom. While news consumption continues its shift to search engines and social media, content marketers using...
Nothing beats your own experience and while industry news about the giants in any space is interesting, it rarely applies to the masses. Facebook offers their own Insights and reports, Google Analytics added a new set of reports to help marketers...
This post by Avinash Kaushik is a good primer on delving into the detail of segmenting your analytics data. Analytics Visitor Segmentation: Learn how to utilize web analytics to customize your reports.
Social media analytics data. In another example Odden shared, he uses the premise that the number of unsolicited media pickups will increase if the brand can become present in the social streams and news feeds of key journalists and bloggers that...
Along with keyword analytics, paid keyword search is available to promote apps based on specified queries. This will help app developers identify how to better engage and retain their app user-base and use this rich data to create better upgrades...
Rankings in relation to content and news and external/industry statistics. SEO is finally becoming more measurable, and by tracking the whole picture and integrating with site analytics measuring ROI has become a whole lot easier.
FREE – Google Analytics: It's not possible to get into all the details and features here save to say, it's worth reading up on all that it can do and poke around and test all the functionality. From comparing multiple competitors to finding niche...
Expertise goes beyond consultants: Talk to your web analytics guru and learn all you can about the mobile users currently accessing your website. D Barcodes Can Store a Variety of Data A 2D barcode reader app is required to decode the encoded data.
