In the last couple of years, visual content from networks like Pinterest, Instagram, and various micro-video services haa swept through. In addition to strengthening your overall social media marketing position, it's going to be absolutely critical...
If the tweet has a video, photo, or summary attached, you will even get real-time retweets. or hashtag (e.g.video), you can manually retweet by doing some cutting and pasting, so it would look like this: "RT @sewatch Top 5 Ways to Optimize Your...
This group appears to be neutral – because they don't need a Google+ profile or page on YouTube before sharing a video via email or Facebook, Twitter, reddit, tumblr, Pinterest, LinkedIn, and other social media.
For example, Orabrush surprisingly achieved great content marketing results with a $500 YouTube video while Neil Patel famously invests five-figure sums for QuickSprout's free educational video content.
Google's decision to let Nielsen to place measurement tags on ads running on YouTube is a reversal of stance taken about two years ago, which some advertisers and media buyers say stopped them from buying more advertising on the online video site.
After introducing new photo filters and a 15 second video feature, Instagram announced it was introducing ads slowly and allowing users the ability to hide any non-relevant ads from their photo stream and provide feedback.
The truth is, hashtags are widely misunderstood, misused and abused, as demonstrated in the humorous #hashtag skit video below of Jimmy Fallon and Justin Timberlake hashtagging their way through a conversation.
Many marketers assume "socialvideo" mostly means sharing on YouTube, Facebook, and other social networks. That is how I came to my definition of "socialvideo" – the blending of video into genuine relationships for shared value.
Foursquare's promotional video shows their new ads in action: Location-based social networking brand Foursquare has rolled out self-serve ads to all advertisers, in an effort to monetize their audience of 40 million users.
This is actually the topic of the latest Google webmaster help video from Google's Distinguished Engineer Matt Cutts. Cutts added that since the start of the summer (when this particular video was filmed) Google has been trying to make it even...
Instagram even reiterated that there are no changes to how the site views photo and video ownership. If they do well, it will be another avenue for advertisers to target their brands to users on a new social media advertising platform.
Forty-eight percent of consumers trust ads in search engine results, online video, and social networks. That's according to a recent report from Nielsen, Trust In Advertising 2013, which found that consumer trust in online advertising is increasing.
Content (words, images, video) is the mission critical asset that binds. Video content drives conversions: Mass video consumption within the media and entertainment industry drives mobile conversions at a rate that exceeds desktop conversions: 1.6x.
It found Apple's socialvideoadvertising strategy is underperforming. With socialvideoadvertising being shown to increase purchase intent by up to 103 percent, according to Decipher, and word-of-mouth now being the primary factor behind 20 to 50...
billion will be spent on content marketing, video marketing, and social media in 2013. Social Media Did the social media news industry and elites invent something new called social content marketing that is the replacement for blogs as we know it?
The same goes for YouTube and other video and content submission services. Turn your content asset into a range of mediums, from PDFs to audio to video and leverage these sites and get it transcribed pretty cheaply on Fiverr.
Marker-based AR will likely evolve as a go-to solution for upper funnel brand advertising efforts (e.g.a marker on a retail tag might trigger a time-sensitive special offer while viewing a new BMW seen on the street might trigger a demo video).
Beckman continued his session by touching on other topics as well, including: keyword saturation, knowing your ad and organic positions, optimizing onpage attributes on your site, Authorship, Penguin, external backlink portfolios, Google and Bing...
However, data is, and will increasingly become, especially powerful to those seeking to leverage search, social, mobile, local, video, marketing and emerging technology, to compete and earn more market share.