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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Although structured data isn't a ranking factor (meaning all other things equal, you won't rank higher than a competitor based on schema alone), it enables the showcasing of rich snippets, which enhances the search user's experience through...

  2. 6 Ways to Accelerate Your Local SEO Success in 2014

    Rich snippets – sentiments and testimonials. More than ever, it has become important to include regional-vertical pages for your local business. Hummingbird – likely the first of many algorithmic updates that will prefer context to content – forces...

  3. Google Webmaster Tools Adds Debugging Support in Structured Data Dashboard

    They can go and test those snippets with the Structured Data Testing Tool in order to test for errors and correct them, according to what Google discovers. Once you've used the testing tool to recheck any pages with errors, it will be updated...

  4. Here's What Google's Labeled Search Results Could Look Like in Europe

    Google News Results specifying a date web pages should no longer appear; and prevent the display of snippets for articles. As we've previously reported, Google has committed to proposed clearer labeling for desktop and mobile search results so...