Blog Tag/Category Pages: These pages are a regurgitation of blog teaser content snippets and don't need to be featured in search results. There's been a lot of talk about quality content in the SEO world for the past couple of years.
Rich Snippets & Structured Data This is an awesome tool to test if authorship is working properly as well as your rich snippets and hcards. Find out in this collection of tips, guides, resources, and tutorials straight from Google.
Google News Results specifying a date web pages should no longer appear; and prevent the display of snippets for articles. The European Commission is now seeking feedback on Google's cosmetic search result changes that aim to settle a years-long...
Most sites have no Toolbar PageRank, are not indexed in Google and if they are, they don't rank for the brand/URL or any snippets from the homepage. We all know that. However, in the rush to get those rankings (that lead to converting traffic of...
Reviews, Rich Snippets, Recommended Products To take it a step further, you can use rich snippets for products, which gives you an additional opportunity to provide useful information about a product and increase the chance of a click-through from...
Pocket is a useful tool that allows you to easily store interesting articles, videos, or snippets of text in an accessible place for consumption at a more appropriate time (e.g.during your commute or while you’re sitting on the sofa at home).
To switch, you'll likely need to avoid that plugin or have two snippets of tracking code on your site. People use multiple devices and browsers to surf the web. Last October, Google announced an initiative to help site owners better track site...
You get the snippets upfront, with the options to dig deeper as desired. Maybe one reason it hasn't been written about much is due to what some may have deemed a slow evolution of the concept since we first saw it in 2011.
SEOs have been saying that authorship markup and other rich snippets are the future of SEO. However, now Bing is showing signs of what appears to be some sort of rich snippets markup. The underlyings of authorship markup on Google link directly to...
With all of the tracking solutions available today, there’s a good chance you have several analytics snippets included in your webpages. By double-checking your source code, you can not only find which snippets are loading on your pages, but you...
But more, anchors often display as “jump to links” in Google SERP snippets, which make your listings stand out, earns higher click-through rates, and yields higher intent traffic. Add Rich Snippets This is a net positive since most content on the...
Rich Snippets markup provide the ratings, reviews count, and price range. Are you using rich snippets? First a caveat! CTR studies are both fun and farcical. When no two search results are the same, predicting the percentage of click-throughs in...
Web snippets are not suppose to touch. Web snippets are suppose to be used to fill white space. Using web snippets on the catalog pages to invite consumers to look at additional content on a publisher’s blog is one way to further interest to...
Author profiles display in the SERP snippets, and can improve CTR and help users find great content. Last year Google unleashed the most aggressive campaign of major algo updates ever in its crusade to battle rank spam.
The textual content of a category often isn't much more than a list of description snippets for a number of products. And you determine how many products with their snippets are pre-loaded in HTML and the rest is javascript that doesn’t interfere...
YouTube isn’t only good for watching the latest Kid Snippets video or the new J Bieb video. This post will examine some of the essential components to consider when creating a direct response funnel in YouTube.
Increased Inclusion of Rich Snippets in SERPs Rich snippets received a lot of attention in 2012. Easy manipulation has led to an absence of rich snippets for the majority of search queries. Rich snippets offer a tremendous amount of value to users...
Add into your time the set up of Google news alerts around your brand and mentions of snippets of your latest content. As 2013 is now just days away we’re into the critical planning period for most marketers.
Abusing rich snippets markup Your site is fantastic. You have great content. People think your site rocks – traffic is skyrocketing and you're attracting plenty of links. Search engine optimization? Who needs SEO?
Design a series of tweets, Facebook posts, and other social media snippets, highlighting individual facts and insights from your research. What follows will be real examples of the content that can be created and a summary of 18 different types of...
