Increased Load Times: Your website can suffer from code bloat, from unused code snippets that are left over. Google's announcement that responsive web design is its preferred method for mobile delivery, coupled with its recent announcement of an...
Rich Snippets and Schema.org To help users quickly assess the relevance of search results, search engines expose additional rich information in the snippets shown below each listing. The presence of rich snippets makes listing standout and drive...
Pete at Moz wrote a fantastic post about the effect of SERP crowding for organic spots, due to features such as local listings, advertisements, the knowledge graph, rich snippets, etc. Local link building is too often overlooked within link...
Islands” is the name Yandex gave to its interactive snippets, which evolved from the concept of rich snippets, and gives site owners the ability to add various functionality of their choosing. Yandex also said Islands puts the power in site owner’s...
The law, which targets search engines that provide snippets, originally would have given news sites the ability to seek monetary compensation for the supposed lost revenue caused by Google and other search engines when using those snippets.
Now, short snippets of ads are placed directly onto the map itself with the business name, alerting users to an advertisement or special deal for that business. Google has announced a revamping of Google Maps and it is much more than a few changes.
Blog Tag/Category Pages: These pages are a regurgitation of blog teaser content snippets and don't need to be featured in search results. There's been a lot of talk about quality content in the SEO world for the past couple of years.
Rich Snippets & Structured Data This is an awesome tool to test if authorship is working properly as well as your rich snippets and hcards. Find out in this collection of tips, guides, resources, and tutorials straight from Google.
Google News Results specifying a date web pages should no longer appear; and prevent the display of snippets for articles. The European Commission is now seeking feedback on Google's cosmetic search result changes that aim to settle a years-long...
Most sites have no Toolbar PageRank, are not indexed in Google and if they are, they don't rank for the brand/URL or any snippets from the homepage. We all know that. However, in the rush to get those rankings (that lead to converting traffic of...
Reviews, Rich Snippets, Recommended Products To take it a step further, you can use rich snippets for products, which gives you an additional opportunity to provide useful information about a product and increase the chance of a click-through from...
Pocket is a useful tool that allows you to easily store interesting articles, videos, or snippets of text in an accessible place for consumption at a more appropriate time (e.g.during your commute or while you’re sitting on the sofa at home).
To switch, you'll likely need to avoid that plugin or have two snippets of tracking code on your site. People use multiple devices and browsers to surf the web. Last October, Google announced an initiative to help site owners better track site...
You get the snippets upfront, with the options to dig deeper as desired. Maybe one reason it hasn't been written about much is due to what some may have deemed a slow evolution of the concept since we first saw it in 2011.
SEOs have been saying that authorship markup and other rich snippets are the future of SEO. However, now Bing is showing signs of what appears to be some sort of rich snippets markup. The underlyings of authorship markup on Google link directly to...
With all of the tracking solutions available today, there’s a good chance you have several analytics snippets included in your webpages. By double-checking your source code, you can not only find which snippets are loading on your pages, but you...
But more, anchors often display as “jump to links” in Google SERP snippets, which make your listings stand out, earns higher click-through rates, and yields higher intent traffic. Add Rich Snippets This is a net positive since most content on the...
Rich Snippets markup provide the ratings, reviews count, and price range. Are you using rich snippets? First a caveat! CTR studies are both fun and farcical. When no two search results are the same, predicting the percentage of click-throughs in...
Web snippets are not suppose to touch. Web snippets are suppose to be used to fill white space. Using web snippets on the catalog pages to invite consumers to look at additional content on a publisher’s blog is one way to further interest to...
Author profiles display in the SERP snippets, and can improve CTR and help users find great content. Last year Google unleashed the most aggressive campaign of major algo updates ever in its crusade to battle rank spam.
