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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    So then along the journey say your customer is happy, she's buying, things are great ‐ you can use other options like SMS to integrate into your strategy, which can provide you with a targeted way to follow up and say, "Did you have a good...

  2. 4 SEM Trends & Takeaways From Covario INFLECTIONPoint 2013

    You have to worry about social bookmarks, collaborations, blogs, microblogs, pictures, music, events, video, reviews, social networks, and even SMS. For search marketers in 2013, the message today at Covario’s INFLECTIONPoint conference was clear...

  3. How to Choose the Right Mobile Ad Network for Your Brand and Target Locally

    While SMS (text message) and display ads currently are the most popular formats, the faster growing mobile search ad category is expected to overtake this soon. Much has been written about Google mobile search ads (Click-to-call, Location...

  4. The Search Engine Report - Number 117

    Mobile Search for TV Listings - TV Guide and mobile local search content provider 4Info have teamed up to permit cellphone users to access TV Guide's listings content via SMS or WAP.MORE” Use the form at here or send a blank email message to mailto...