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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    So then along the journey say your customer is happy, she's buying, things are great ‐ you can use other options like SMS to integrate into your strategy, which can provide you with a targeted way to follow up and say, "Did you have a good...

  2. 4 SEM Trends & Takeaways From Covario INFLECTIONPoint 2013

    You have to worry about social bookmarks, collaborations, blogs, microblogs, pictures, music, events, video, reviews, social networks, and even SMS. No longer is the content about text and images. For search marketers in 2013, the message today at...

  3. Google Pulls Fake Angry Birds, More Malicious Apps From Android Market

    If installed, the Trojans will attempt to send a premium rate SMS using short codes. F-Secure said that previously all of the premium rate SMS Trojans it had seen were targeted at Russian users, but the latest batch were aimed at people in 18...

  4. How to Choose the Right Mobile Ad Network for Your Brand and Target Locally

    While SMS (text message) and display ads currently are the most popular formats, the faster growing mobile search ad category is expected to overtake this soon. Much has been written about Google mobile search ads (Click-to-call, Location...

  5. Audience for Local Content Accessed by Mobile Devices Grows 51% in a Year

    SMS (aka text messaging) grew 72%. Mobile apps and SMS still trail far behind mobile browsers at 11.3 million users and 11.7 million users respectively for March 2009. It's no secret that the mobile internet is on the rise, and accessing local...