Sixty percent of smartphone users across the categories examined in the study – banking/finance, gas/convenience, insurance and retail in the U.S.completed purchases related to their mobile activity. Stats from the study show 57 percent of...
The Guardian delivers specialized content to their mobile site, but that content is the same for tablet and smartphone users. In general, smartphone users look for local information while they're on the go.
With little more than a smartphone and some video editing software, a small business can produce a video with a limited budget that can be uploaded to YouTube for free. You Tube is the second largest site where searches are conducted and just...
Alibaba Reboots Its Cloud-based Mobile OS Strategy – AlizilaCompany outlines new plans seven months after Google blocked a smartphone featuring Alibaba's OS software in China. Your Links On Pinterest May Be Stopping Traffic In Its Tracks...
So when planning to build out the experience, screen size can make quite a difference ‐ compare a little 4-inch smartphone to a 10-inch or even a 7-inch tablet screen. Are users upgrading it over time when you have new releases?
The Android software allows users to skin their smartphone with a Facebook overlay that puts social networking front and center. Annual U.S.social ad revenue is expected to reach $11 billion by 2017, according to a recent study by BIA/Kelsey.
Just like we can all think of some way to make a smartphone useful to anyone, so we can imagine that Google Glass will have a similar impact. Google Glass responds to voice commands and queries, meaning that users can easily gain results for...
Smartphone users are very task-oriented, whereas tablet users are very interactive-oriented, so they'll be interested in sites that actually have the gestures and movements, etc. Here are three great bookmarklets to view a site's source code from...
With more than 1 billion smartphone users around the world, a number expected to reach 2 billion by 2015, it's no surprise that mobile search is quickly becoming the number one way users search. Quick stats about local mobile use: percent of mobile...
When it comes to global smartphone share, Android leads at 51.2 percent, followed by iOS at 43.5 percent, and Windows at 4.1 percent, Kantar Worldpanel reported. A feature that allows users to view and edit their prior Facebook searches vanished...
Facebook Home, an app and series of core services integrated into select Android devices, will be preloaded on the HTC First, a new smartphone that AT Zuckerberg said. The Facebook phone has arrived, or will arrive on April 12, giving the social...
Doesn't this selection of websites closely correspond with many of the apps on your smartphone or tablet? Looking at TV (in this case the primary consumption channel), the average time spent per day consuming Olympics content for TV-only users was...
Rubin couldn't be leaving the role on more of a high, as the Android mobile operating system dwarfs the popularity of iOS with a majority share of the smartphone market. Today Chrome has hundreds of millions of happy users and is growing fast...
As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. Someone searches for a product on their smartphone during a lunch break at work. Except, when they get home, they will use their desktop...
Google has announced improved search and sharing features for its Chrome browser running on Apple's iOS smartphone and tablet platform. Chrome's update includes features that allow users to share web pages via email, messages and Facebook.
There are over 1.1 billion global smartphone subscribers. Mobile has the power to connect brands to social and local with 54 percent of Facebook users access the site from a mobile device and 92 percent of mobile users share clips on YouTube.
A breakfast cafe wants to reach people nearby searching for coffee or breakfast on a smartphone. The name of the game was crafting bids and ad groups based on device-specific variances in anticipated search behavior (mobile users' local intent for...
In fact, a 2012 Nielsen study found that 40 percent of smartphone users clicked on a mobile advertisement because it was relevant to what they were looking for. A user’s location is an essential component to the mobile experience as 68 percent of...
Additionally, 77 percent of smartphone users use their device for search. In fact, 88 percent of people who search for local information with a smartphone take action within a day, such as calling or visiting a local business, according to Google.
It's sometimes hard to look at a device and say "That's a tablet," or "That's a smartphone. You will be able to create a campaign level "mobile bid multiplier" based on the value of these users to you.
