SEO News

Smart Move

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  1. Rise of the New School SEO Professional

    SEO professionals are watching with a gleam in their eye as users move into a multi-device, multi-screen, and multi-context digital world. Traditional SEO provides a proven and stable foundation from which to move deeper into enterprise digital...

  2. In Search for New Pope, Vatican Embraced Twitter, Facebook & Google

    Smart move, Cardinal Turkson; perhaps other Cardinals involved in the more recent Papal Conclave used the same method to aid in their decision to elect Pope Francis? As a central symbol of Catholicism and leader of the Catholic Church, the pope has...

  3. Leverage Twitter's Influence To Work For Your Brand

    Calvin Klein has a large and active twitter base, so it was a smart move for them to leverage Vine to run this ad during the power outage at the Super Bowl. A recent BazaarVoice study –one that analyzed conversations across 26 million tweets, 8,000...

  4. Black Friday & Cyber Monday PPC: How Did Retailers Prepare?

    For instance, the Home Shopping Network’s top keyword is "shopnbc" (which just so happens to be one of their largest competitors, smart move) which has a CPC of $1.18, 246,000 searches per month, 3 million results, and consists of 7.06 percent of...

  5. How to Create an Editorial Calendar That Will Grow Your Audience

    There are two simple solutions: Add breaking news posts on top of the posts you planned in your editorial calendar, or just move your calendar back. The point is to plan for pertinent content that draws readers in by delivering smart content...