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  1. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    The wonderfully "free" social platforms that society has embraced to connect on a personal and professional level were designed to make money. Although a small sampling, this indicates how unaware social marketers may be of the implications and...

  2. Government SEO is Broken

    Government agencies are big players in the ongoing shaping of American society. The Department of Justice keyword strategy should include small set of core or "brand" terms, a larger set of critical oversight keywords for the department area of...

  3. Alan Turing Google Doodle: Turing Machine Codebreaker Logo Honors Father of Computer Science

    In 2008 and 2010, the Society for the Study of Artificial Intelligence and the Simulation of Behavior (AISB) held symposiums to discuss and debate the Turing Test, in an effort to see it canonicalized and reconsidered for the 21st century.

  4. Marissa Mayer Nominated to Walmart Board of Directors

    Walmart has strategically bought mobile- and social-focused startups in the past year, including Small Society, One Riot, and Kosmix. Marissa Mayer, Google vice president, local and maps, has been nominated to join Walmart’s board of directors.

  5. Visual, Interactive Content Gives Facebook Timeline Engagement Early Boost

    In a report involving 15 brands, nonprofit LiveStrong (161 percent jump), Toyota (156 percent), Humane Society (83 percent), Red Bull (70 percent), and Macy's (52 percent) received top results. It must be noted that this study has been criticized...

  6. YouTube TrueView Ads Pump Up Search Traffic, Conversions for TRX

    With 107 employees and a rapidly growing international sales force, TRX is contributing to a fitter society and improving millions of personal health profiles. He ramped up with small TrueView in-search and in-display video ad campaigns, and then...

  7. Mary Blair Google Doodle Honors Artist's 100th Birthday

    After school, Blair began her art career in the early 30s as a member of the California Watercolor Society. Though she’d left Disney, Walt still appreciated her talent and asked that she work on the It’s A Small World attraction.