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  1. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    If you see a high bounce rate for organic search visitors, then what they're searching for is not consistent with what they're finding on your website. It's important to distinguish the bounce rate for organic visitors from other visitor types (i.e...

  2. Court Rules Yelp May Demand Money for Adding and Removing Reviews

    The court of appeals basically ruled that Yelp would be in the clear if it wanted to and that's bad news for small business. Minc goes on to say, "It's no small secret that many sites use this power to profit and demand payment in exchange for...

  3. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations report, which it says provides an "in-depth definition and evaluation of the factors that have a high rank correlation with...

  4. Last-Minute SEO - Here Come the Holidays!

    Not that many years ago we had quite a few of these things called search engines, but today we are primarily referring to the "Big 3": Google, Bing, and Yahoo in that order, with a small, but growing percentage beginning to use Duck, Duck, Go.

  5. How FREE Website Call Conversion Tracking From Google Will Benefit You

    To use this feature you have to have text numbers not images and add a small script to your website. When a visitor comes to your website from a search ad, the visitor will see a unique number, not just the main number that you have on the site.

  6. Google Analytics Helps You Filter Spider and Bot Traffic

    Toward the bottom of the options, just before Site Search Settings, you'll find a small heading for Bot Filtering with a checkbox that reads: Exclude all hits from known bots and spiders. Ever wonder how much of your traffic was actual human...