Competing with the big names, giant retailers, and pop up chains can be a tall measure for any small- to medium-sized business (SMB), especially when resources, namely time and money, are at the heart of it.
Google authorship has made it easier for small- and medium-sized businesses (SMBs) to get their brands in front of prospective customers, because they can now have their brand represented alongside their content within Google’s search results.
But how effective is social media when it comes to customer acquisition for small and medium-sized businesses (SMBs)? Search engines make it easy to find information such as phone numbers and directions to local businesses on mobile devices.
They also often come with a price tag that many small to medium sized businesses can’t afford. For small to medium sized business owners, audit findings can help you focus on the core problems impacting your site, versus spinning your wheels.
Small to medium-sized businesses (SMBs) have the chance to win up to $3,000 in Bing Ads credits. The elves at Microsoft has given us a couple of stocking-suffers in time for the holidays. First, Bing has launched an ads sweepstakes.
We hope AdWords Business Credit will give Small and Medium Sized Businesses more flexibility—some ‘extra credit’—so they're able to focus on growing their businesses even further. Every day, AdWords enables more than one million businesses, the...
These are the areas small- to medium-sized businesses should focus on, according to CEO of WebmasterWorld and PubCon founder Brett Tabke. Businesses need to have to have a website that looks good on: Laptop (small screen 1024x768 in 4:3 as well as...
The second quarter of 2012 looked a lot better than the first for small- and medium-sized businesses (SMBs) using Facebook as a direct selling tool. More businesses are jumping on board, with 26 percent more Facebook stores operating this quarter.
It feels like almost every day a new hyperlocal startup launches which small- and medium-sized businesses (SMBs) just “have” to participate in. Aside from the recent controversy around their editorial practices and profitability it does a decent...
Online Video Advertising (OLV) has become a necessary marketing channel for many large scale advertisers and is also starting become a successful avenue for small and medium sized businesses. But what about all of the other potential customers that...
Small and medium businesses face a number of challenges inherent to their size; many simply don’t have the budget, manpower, or in-house expertise to pull off the online marketing campaigns bigger companies can manage.
Social media presents great risks as it does rewards for small- to medium-sized businesses (SMBs). Among social media’s shortcomings: it doesn’t convert prospects to customers with the same ease that search does.
But what does that mean to the small- to medium-sized business owner? Facebook cross-pollination: Reach out to other relevant businesses on their Facebook page and interact on a regular basis. Blog post exchange: Connect with like-minded businesses...
In addition to consumers’ focus on local business listings, the Local Search Usage Study found that address details and phone numbers remain the primary pieces of information consumers seek (or are looking for) when they perform a local search...
They form the foundation of Google’s latest AdWords platform change which brings video advertising out of the realm of huge budgets and TV ad campaigns and into the hands of small to medium sized businesses all over the world.
Besides large retailers, we’ll see an increasing number of small and medium-sized businesses adopt this strategy. What we’ll see instead in 2012 is businesses focusing more on profitability and a laser-sharp ROI focus when it comes to Facebook...
In addition to its Partner and Certified Partner programs, Google AdWords is now releasing a Premier SMB Partner (PSP) program that connects small- to medium-sized business owners with established advertising firms specializing in AdWords.
Very is the short answer, and businesses will flock to this, especially the small and medium-sized ones – let's call those the vast majority. This is one of the biggest issues that businesses have with Groupon and Google Offers could easily settle...
Google has plans to open an office in Indonesia as early as this October or before 2012, targeting small and medium-sized businesses, according to media reports. Yahoo’s organic search results are scheduled to transition to Microsoft Bing for the...
Small- and Medium-Sized Businesses Booming in Mobile - Yahoo Advertising Blog SES San Francisco 2011 wrapped up Thursday. Much like Day 1 and Day 2, Day 3 offered marketers further education on social SEO, social search, paid search, and the future...
