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  1. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    These statistics confirm why many small businesses ask for SEO as their first online marketing product, they know this technique has worked for others. For these reasons, small businesses need to be guided by statistics and analytics.

  2. Yelp Sues Law Firm Over Supposedly Writing Fake Reviews

    According to the McMillan Law Group website, the judge "likened them to the Mafia extorting protection money from small businesses. The review site has also sued BuyYelpReview.com, a company that provided businesses with fake reviews.

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The audience is relatively small with an estimated 1 million businesses, 10.4 million monthly users, and 25 million users overall, but its specifically mobile and local nature gives Foursquare special importance as a search channel for brick and...

  4. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    Video can be one of the easiest and most influential ways small businesses can market to local, repeat customers, business owners just have to get over the fear of being on camera. I’ve yet to find a boring story from a business in a video yet and...