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  1. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    The difference between a hapless testing plan and a clear map to winning the Internet through CRO all comes down to the quality of your insights and knowing how to use them. Google Analyticsis not surprisingly the launch pad for any good CRO...

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Several Meetup Groups and marketing organizations in the Windy City plan to attend the SES Chicago networking cocktail reception on Tuesday, Nov.for a collaborative get together with SES attendees, speakers and exhibitors.

  3. Why Is It So Hard to Increase Your Search Rankings By One Spot?

    In today's web world that doesn't simply mean having the best product or service, but also the best plan for actively communicating that on the web. You have to do that consistently, and often over a long period of time to get there, but you should...

  4. Meetup Groups Talk Industry Changes, Budgets, and Q4 Tips Ahead of SES San Francisco

    Nine Bay Area Meetup Groups plan to attend the SES San Francisco networking cocktail reception on Wednesday, Sept.for a collaborative get together with SES attendees, speakers and exhibitors. The Bay Area Internet Marketers Meetup, a group of small...

  5. Landing Page Optimization: How to Identify Testing Opportunities

    Why It's Important to Consider All This Data as You Build Your Testing Plan That said, you still have to plan for testing, and there are some things you need to understand about the pages that are involved.