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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    We ruined it the same way we ruined meta keywords, and directories, and press releases, and blogrolls, and widgets, and infographics, and link exchanges, and article submissions, and forums, and comments, and wikipedia, and (on second thought I...

  2. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    A (Penguin) picture is worth a thousand words: This website, like many small business websites, had not built up a lot of natural links. My client (the small business owner) explained the situation to the vice president in detail, while I explained...

  3. 4 SEM Trends & Takeaways From Covario INFLECTIONPoint 2013

    Because the picture could also represent a small business CEO who is closing a new deal before dropping her child off to day care. He talked about the importance of making data-driven decisions and drew analogies to search engine marketing, web...

  4. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Former Senator Chris Dodd, now the Chairman of the Motion Picture Association of America, has been one of SOPA’s most vocal supporters. The major motion picture studios consistently produce and distribute the most sought after and enjoyable...

  5. Really Google? Penalizing Good Sites To Get Some Bad Ones

    Maybe this algorithm works for the big search-picture; for the small book-information picture it seems to have fallen pretty flat -- frustrating all around (well, all around what I do, i.e.both in finding links, and then making it easy for...

  6. Radical LinkedIn B2B #PPC: Targeting Competitor's Employees

    All the same caveats apply to any other type of PPC, including multivariate message, picture, and landing page testing. LinkedIn has followed Facebook's lead by giving advertisers more intimate access to its business-centric user base.