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  1. Seize The Data: 5 Ways To Leverage Big Data for Social Media & Search

    However, data will be equally important to those seeking to grow the small business or medium enterprise. Big Data Means Business According to Cisco, consumer online traffic (vs.business) accounts for 91 percent of all Internet traffic, 77 percent...

  2. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    Often a company's top email business objectives include increasing the following: revenue, website traffic, or leads. And what's interesting is that when you look at common Mobile marketing business objectives, they almost always mirror those of...

  3. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    Twitter is now part of mainstream media and an integral player of many organization’s news and information cycle whether you’re a mainstream media personality, local journalist, small business, personal brand, agency, CEO, or Fortune 500 company.

  4. 6 Reasons the Website (vs. Social Media) Should Be the Ultimate Destination for the Brand

    Brands and businesses were initial skeptical about the validity of social as a marketing and business development channel. Facebook, Google+, LinkedIn, Twitter, Pinterest, Foursquare, YouTube, and every other social platform each have unique terms...

  5. Facebook Launches Verified Accounts for Brands, Businesses, Public Figures

    Facebook is getting into the verification business, borrowing a feature that Twitter first introduced almost four years ago. Verified pages belong to a small group of prominent public figures (celebrities, journalists, government officials, popular...

  6. Protecting Your Online Brand – Don’t Forget Your Nicknames

    In addition, BMW cars and motorcycles are commonly referred to as "beemers" or "beemas" in conversation and in business. While online marketing is still a major tool for bringing new customers into your sales funnel, many business transactions are...