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Slow Growth

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  1. Mobile Ad Revenues Soar as Search and Directories Flatten Out

    Laszlo believes that the slow growth is probably due to a maturing industry, which has become comfortable with its search spend. The underlying numbers are beginning to get very big," says Laszlo, "and as revenue numbers get big, growth percentages...

  2. Converged Media in Marketing Starts With Breaking Down Silos

    You need a holistic view and set goals that are able to be measured based on growth, not on individual tasks in a silo," Forrester said. We saw 108 percent growth with that program. But the transition is slow and not happening effectively.

  3. Fortune 500 Social Media: 77% Active on Twitter; 70% on Facebook

    That is surprisingly slow growth for what is really the easiest medium to control when it comes to putting content out in front of customers. It's been no secret that some Fortune 500 companies are a little behind the times when it comes to their...

  4. Revenue from Localized Mobile Ads to Reach $5.8 Billion in U.S. by 2016

    Michael Boland, program director of mobile local media for BIA/Kelsey, says the growth of mobile local media has a lot to do with the penetration of smartphones in the U.S.marketplace. He also points to Facebook's recent mobile push as a possible...

  5. Is rel=author Really a Good Way to Judge Sources of Good Content?

    The incredible growth and buzz around authorship and using this tag, as means to determine true page value is definitely taking shape. Slow Implementation by Brands The modern website is becoming more about what have you done lately (content...

  6. Managing Management Effectively: 5 Amazing Tactics That Can Be Harnessed for Agency or In-House PPC

    Simple answer: company growth and increased profits. For example, if you knew your call center had an extremely high phone conversion rate, and that for this one month they were experiencing some slow days, wouldn’t you want to test a click-to-call...