As a starting point.review recent CTR studies from Optify, Chitika, and Slingshot SEO. Conversion Value” will vary depending on the goal of your SEO campaign. In spite of the subsequent uncertainty and change, there are principles that remain at...
Also, positions 8-10 combine for somewhere in the neighborhood of 4 percent of clicks (according to Slingshot SEO) to 8 percent of clicks (according to Optify). Google is now showing three less results on searches for brand names (7, rather than 10).
But the folks at Slingshot SEO did a pretty good job with their Google CTR Study analysis. The above is a brief snapshot from a larger SEO site audit report we ran for a site owner who was debating whether to invest in selling corporate gifts, and...
Slingshot SEO and SpyFu also threw their hats in the ring; Slingshot in an examination of a slightly larger keyword sample size and SpyFu with a historical look at Wikipedia rankings over the last five years.
Bing’s No.result on average gets just under 10 percent of clicks, while Google’s top spot accounts for just over 18 percent of clicks according to a Slingshot SEO study last year (while other search studies on click through rates have the...
In their examination of enterprise-level client conversions, Slingshot SEO found that: Organic is often undervalued, Slingshot suggests, because it is nearer the top of the funnel and functions more as a research vessel.
Two months ago we reported on a study from Slingshot SEO that examined the CTR for positions 1 through 10 on Google. As Slingshot SEO puts it, not clicking through organically just means the users are going somewhere else, not necessarily that Bing...
The study is brought to you by Slingshot SEO and MarketingSherpa. MarketingSherpa, an SEO research firm that publishes an annual benchmark report, has released its 2012 Search Marketing Benchmark Report – SEO Edition.
A new study from Slingshot SEO re-examines the value of the top position in organic ranking. Slingshot SEO cites one of the key factors in the 18.2 percent variance from the Optify study: "Optify’s insightful and thorough study was conducted during...
