The white line in the slide below is tablet use on the Guardian's main site as opposed to their paid app. Content strategy is all about matching visitor intent with the right message to meet user needs and business goals simultaneously.
If you have any Flash on your site, you should set it's life expectancy date and kill it and never let it come back again.jQuery can do the following: slide shows, any type of animation, reset the size of different components for different mobile...
Even more importantly, how do you stop a slow slide into idleness and unproductivity? If you’re at work, you know there are things that you could be doing right now to improve your website’s SEO. Chances are you probably have a social network open...
And Luke is losing sales and market share to these shiny, modern rivals, and has become desperate to reverse the slide. Prompting Yoda to famously pronounce, "No! Try not! Do. Or do not. There is no try.
Wil Reynolds spoke on this subject at Linklove in 2011 and his slide deck gives some great insight into how to do that in detail. As marketers you will be very aware of the concept of paid, earned, and owned media.
He showed a slide depicting a woman holding a toddler in one arm while talking on the phone in front of an open laptop as a dog jumped up on her. For search marketers in 2013, the message today at Covario’s INFLECTIONPoint conference was clear...
While on that slide, I provided a screenshot of a SERP and asked the class if they could point out the ads (and if they knew the difference between the ads and the free listings). Q: You mentioned YouTube on the last slide, how do you become a...
Rightfully, if your result isn't used by visitors, Google concludes that the site isn't relevant and down it will slide. On one hand, you have the search engines and their need to understand what your website or specific page is about and have it...
August: Bing Gains More Ground, Yahoo Resumes Downward Slide July: Bing Grows, Google Repeats High, Yahoo Halts Slide Google couldn’t grow its record-breaking U.S.search market share beyond 67 percent in December, comScore reported.
While most conferences will limit you to a single slide on you or your company, make sure to include your Twitter handle on each slide. Are you ready to make a name for yourself, standing up in front of a crowd of peers, illuminating their lives...
August: Bing Gains More Ground, Yahoo Resumes Downward Slide July: Bing Grows, Google Repeats High, Yahoo Halts Slide Slowly but surely, Google continues to close in on 70 percent market share, moving up 0.1 percent again this month to take a U.S...
Hashtag may prove to be a nice name for a young lady as we slide deeper into the 21st century. A baby girl has been born and given the name Hashtag (and no, that isn't her over there on the right). Mashable has the skinny on the small one, pointing...
August: Bing Gains More Ground, Yahoo Resumes Downward Slide July: Bing Grows, Google Repeats High, Yahoo Halts Slide In October, Google smashed its own search engine market share record, accounting for 66.9 percent of all searches conducted in the...
You'll also notice on the options screen there is a link for Advanced Options, which when clicked will slide open this view: Split testing is important. Really important. It’s the single most neglected discipline (just ahead of user experience...
This, of course, can be partially accredited to the natural evolution of SEO in the organization, but it also demonstrates the time and effort SEOs have spent in evangelizing SEO in the organization; that’s a whole lot of slide decks, bought...
Meanwhile, Yahoo resumed the slide they’d halted by holding steady last month, dropping from 13 percent to 12.8 percent. July: Bing Grows, Google Repeats High, Yahoo Halts Slide Bing grew their search engine market share for the third month running...
For the second straight month Bing saw its U.S.search engine market share on the rise. Meanwhile, Google held steady, duplicating its record share of the search market, while Yahoo held steady after 10 months of declines, comScore reported.
Don’t let it slide. When a new employee starts at your agency, this is the perfect opportunity to start sharing all of that knowledge. But you may notice that the focus is heavy on the nuts and bolts of PPC.
Meanwhile, Yahoo continued its slide, reaching a new low of 13.4 percent (down from 13.5 percent and down from 15.9 percent in May 2011). Google increased its stranglehold on the U.S.search engine market, reaching a record high in May, according to...
Web analytics is not about throwing metrics into a pretty dashboard or a PowerPoint slide! Analytics typically doesn't get its fair share of attention in the online marketing world. And let's be honest, you never hear of a digital analyst referred...
