With the New Year comes the temptation to wipe the slate clean and start fresh. However, New Year’s resolutions might imply that what you were doing last year was wrong. What about all the thing B2B SEOs did that were right.
Have a clean slate. They want people to “Like” them on Facebook or follow them on Twitter. Brands want to socialize, share a laugh, hangout, join a Group and even have a conversation. The strategy of becoming a more social company is clearly...
Finally, webmasters were simply getting burned out at all the link removal requests they were receiving, even on links that were already nofollowed (such as blog comment links) or for links on websites that weren't penalized in any way, because...
If that's the case, then it really gives black hatters free reign to test new techniques at will, safe in the knowledge that the slate can be wiped clean. The announcement that Google had created and launched a Disavow Links Tool to allow people to...
This means that AOL will be joining some of the biggest names in media including Hearst, Lionsgate, Reuters, Slate, and Pitchfork. Ran Harnevo, who leads The AOL On Network, made a surprise announcement on the AOL Blog at the beginning of New York...
Easel.ly is a pretty neat program that allows you to create an infographic from a blank slate or with their templates. Everyone is building infographics, why not me? I actually asked myself this question the other day, and my initial answer was...
In-slate They form the foundation of Google’s latest AdWords platform change which brings video advertising out of the realm of huge budgets and TV ad campaigns and into the hands of small to medium sized businesses all over the world.
And comScore only charts YouTube’s TrueView in-stream and in-slate ads, but not other types of video monetization, such as YouTube’s TrueView in-search or in-display ads, homepage ads, in-video overlay ads, or display ads.
Since the two companies’ alliance in October 2011, ABC News has rolled out a slate of original video programs featuring its lineup of anchors and reporters to Yahoo’s online audience. If you compare the latest data from comScore Video Metrix with...
Manjoo, the resident tech writer at Slate who writes with a unique clarity and seems to grok the way consumers think and how companies should market to them to achieve mainstream success, recently wrote an article on the changes in Google's SERPs...
That’s why companies like British Petroleum take a lot of effort in cleaning their online slate. Using tricks to clean your slate often has the opposite effect. People use search engines when they want to have an informed opinion.
One is the recent article about Second Life featured over at Slate. Well, sadly for Slate I'm much nastier than they are, and I don't have much nice to say about the article. Considering the vigorous defense of the platform in the comments to the...
Surely an in-search video ad message is different to an in-slate or in-display ad? Google has expanded video ad options and added a new online video campaign creation section in the AdWords UI, allowing advertisers to create video ads for delivery...
In-slate, which allows users to select your ad from several options as a non-skippable pre-roll to other video content. Check out an in-slate demo. This guide walks you through using the new campaign interface and the new ad positions.
Backing up these findings is recommendation service Outbrain, maker of a widget used on 91 "premium publisher sites" including USA Today, The Daily Beast and Newsweek, Slate, iVillage, Slate, and The Boston Globe.
The advantage of this approach is that you can, in Google Reader, mark all the items in "SEO - secondary" as read, wiping the slate clean on a busy day so you can concentrate on watching your primary news sources.
At one point in the Slate article on HuffPo, author Farhad Manjoo writes an obviously completely unresearched whopper of a statement about SEO: The week before that, while most of the world was wondering how Arianna Huffington was going to handle...
And as Chris Thompson of Slate writes this morning, "Truth be told, this may be the best thing to happen to Viacom, as the lawsuit has so poisoned relations with YouTube that the entertainment company has failed to take advantage of YouTube's vast...
The Board of Directors of the Search Engine Marketing Professional Organization (SEMPO) today announced the election of a new slate of officers. Jeffrey Pruitt was re-elected Chairman and Chris Boggs was elected President.
In some traditions, if the condemned was able to finish the run and exit the gauntlet at the far end, his faults would be deemed paid, and he would rejoin his comrades with a clean slate. No one will be beaten to death.