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  1. 12 Questions to Separate Social Media Experts From Pretenders

    Social media management requires professional-level English language and writing skills. Critical here are superior listening skills (as opposed to fast-talking skills). Perhaps this should be the first question, since if there is no one who can...

  2. 13 New Year's Resolutions Every Marketer Should Make in 2013

    Sharpen Your Soft Skills It can be argued that soft skills are more important than hard; meaning, for example, employers value communication skills over coding skills. Soft skills are present in most marketing functions, so improving these will...

  3. SearchDay | Click Fraud 101

    My church recently held a job fair/job finding skills forum. SEW EXPERTS: LOCAL the first has more than 134,200 inlinks (using yahoo explorer )and the website has a PR of 6 or 7. On the other hand, another website has about 200 inlinks and PR of 9.

  4. SearchDay | Create Something Newsworthy

    My church recently held a job fair/job finding skills forum. Create Something Newsworthy, Part 2 -- Testing SEW EXPERTS: PROMOTION the first has more than 134,200 inlinks (using yahoo explorer )and the website has a PR of 6 or 7.

  5. Zappos + Twitter = Innovative Success!

    Not only will you walk away with the knowledge and skills to be a successful search engine marketer, you'll also jumpstart your career and enhance your professional know-how. But that's how most companies use Twitter -- as a PR machine covered in a...

  6. SEO Link Building Fundamentals

    Not only will you walk away with the knowledge and skills to be a successful search engine marketer, you'll also jumpstart your career and enhance your professional know-how. You may even hand these over to your PR firm.