Advancing Strategy for Social Marketing
A leading game mechanic in play for EpicMix is the use of more than 200 ski pins (digital "stinkin' badges") you can earn based on locations you ski at each resort, total feet of elevation skied and more.
A leading game mechanic in play for EpicMix is the use of more than 200 ski pins (digital "stinkin' badges") you can earn based on locations you ski at each resort, total feet of elevation skied and more.
She makes her 10 minute commute to Canyons Ski Resort. Allison guest posted over at the Inside AdWords blog about how in between ski runs down fresh powder, she keeps an eye on her AdWords campaigns. Prepare to be green with envy.
It's challenging in the sense that each individual resort has its own metrics and different audiences to target, as well as 12 separate marketing budgets to combine. One of the advantages Intrawest has, however, is the ability to share not just...
Not a single resort conducts a paid search campaign "ski North Carolina" on Live Search, Yahoo or Google. The first ski resort appears at number 3 in the natural results for both Live Search and Google and #5 on Yahoo!
Over on YouTube, Mount Snow Ski Resort created their own channel for smart marketing on a shoestring budget. Justifying the cost of SEO and SEM is only one piece of the battle, and trying to get resources for social media marketing proves more...
Ski resort towns in summer? Hiking, biking, golf, rafting, horseback riding, food festivals, and fun family activities can be as fun, and (often) much more affordable than a ski vacation at that same ritzy resort.
The entire staff (more than 2000 plus staff members based in the Bay Area) are heading for a blow-out weekend party at the Squaw Valley ski resort in California. Update: Google's ski bash is over. It's going to be a challenge to find Googlers...