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  1. 4 Pitfalls to Avoid Heading Into the Holidays

    For example, if it’s running out of a size, or a promotion needs to change, how will this information be managed? I know all of our brands and teams have been planning already for months and are now just fine-tuning their plans for success.

  2. Writing Your Way to the Top of Search and Social Results

    The one thing in common is that the content, regardless of size, must be well-written and optimized to maximize the search results and social sharing opportunities. Regardless of size, the target audience is what is important to a brand’s writer.

  3. seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks

    Heuser: The best studies are those done recently and with a large sample size because of that exact reason of the algorithm changing. Search engine optimization - and where a website appears in search results - can have a significant impact on...

  4. Scaling SEO Across Your Enterprise Business – The Human Element

    With these three steps in mind, you can begin to build the foundation for your organic search program, and start to manage SEO like a pro – no matter what size business you have. Success is also dependent on leadership, project management, and...

  5. Mobile Ad Revenues Soar as Search and Directories Flatten Out

    Technologies like responsive design make it easier to build an ad that changes size and shape to fit the devices audiences have. Internet ad revenues have reached a historic half-year high at $23.1 billion, up 15 percent from half-year 2013...

  6. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    They don’t even realize that you’re partial to a specific brand, or price point, or color or size. Forty-nine percent of consumers in the U.K.leverage organic search as the main point of entry to e-commerce shopping sites, but only 35 percent of...

  7. How Top Restaurants Serve Up and Stack Up in Mobile SEO

    Large page size warnings, indicating source code more than 250K The report reiterated that "while missing Meta descriptions and click depth warnings may not directly affect page load times, large page size warnings do, and of the RWD [responsive...

  8. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    All time estimates are averages based upon the usage of tools and for a site that is small to medium size. Hearing the words perennial and audit together might seem unlikely or possibly even groan-worthy, but combining these two concepts is...

  9. Panda Has a Smartphone – Here Are 7 Things You Can Do to Test It Now

    You might find the word count and file size to be low when crawling as Googlebot for Smartphones. They fire up Chrome or Firefox on their desktop computer and start looking around. That’s a smart thing to do, as deep Panda analysis is worth its...