I found it really interesting; Google announced changes to their algorithm which will favor sites with best-in-class mobile infrastructure; for once I don't think you'd find an SEO that begrudges the changes they are making.
For example, we've seen a couple sites that had millions of pages that had manual web spam action taken on just a very small number of pages, or in one case, just one page. Don't think Google will hold your hand and include every single thing that...
This is different than national link building, where it’s supremely important to build links only on sites that are highly relevant to your industry, with a measure of authority. Step 1 — convincing local sites to link to yours — can only be taken...
Google called out two specific areas in their blog post – faulty redirects (“when a desktop page redirects smartphone users to an irrelevant page on the smartphone-optimized website”) and smartphone only errors (when “sites serve content to...
That's why celebrity gossip sites do so well. Jo Turnbull: Maybe here, play on people's fear by writing some great posts on home help sites: "Face your fear and banish those spiders from your home for good in 5 simple ways" "3 Ways To Prevent a...
Since the vast majority of traffic goes to the sites in the top 2 positions for a given term, it's helpful to see how you're performing and the impact that has on your traffic. Author Stats allows you to tie in guest posts on other sites by...
Most Sites shouldn't use this tool Simply document the demand for payment on your spreadsheet and include these sites in your Disavow file. Be Specific Some are looking to toward the Disavow Links tool to bail them out.
In addition, my analysis of sites hit by both Penguin 1.0 and 2.0 revealed many websites hit by malware, flagged as attack sites, etc. For example, you might have a worksheet for directories, another for comment spam, another for article sites, etc.
Prediction: Sites with too diverse subject matter will face visibility issues as search engines seek more focused expertise and thought leadership on specific (and more limited) topics. Search queries will be guided towards topic experts, not...
However, local and regional online payment sites continue to gain trust and confidence with users abroad. The worst thing would be to find out that you weren’t using what the specific locale likes to use for payments online.
While social did drive .71 percent of conversions at ecommerce sites, Baer said in the report that "brand-led, direct social commerce tactics are ineffective. He goes on to say, "these are the kinds of social media programs that would count as...
Major retailers have the resources to create stunning graphics and beautiful sites, but that doesn't mean they can skip the detail work. If a product is featured in a lookbook or other image on a retail site, adding a link back to that specific...
Many people with image-rich sites were puzzled when their traffic dropped in late-January due to a change in the way Google Images works. How to Use this Segment: Apply this segment to reports in the Audience section of Google Analytics to inspect...
Co-founded by an ex-Googler and search quality team member, BloomReach and its CQM technology has been used in house for years, but now, it’s available to customers everywhere to apply to their own sites.
Hacked Sites If Google's algorithms believe you or your site is an authority in a particular area, they want to make sure those sites rank a little bit higher than other sites. They are looking for some additional signals for sites that are in the...
For example, one of the last profiles I looked at was a U.S.site that shipped its product only to U.S.customers, but more than 65 percent of their links were from sites outside the U.S.mainly in Asia) and were on foreign-language sites.
Drive Traffic Through Different Sites Work within your specific business community as well as the Pinterest community at large by sharing, following, and repinning their images. Instead, think about themes and events and create specialized boards...
Google frowned on this practice and de-indexed some well-known sites, back in the Good Ol' Days. The thing is, these techniques of yore should have gone by the wayside years ago or at least this year – at least on sites you aren't prepared to burn...
Let's review these top sites from a B2B social marketing perspective so we can crown an undisputed champion. In doing so, these videos can then become visible to target connections on important B2B social networking sites like Google+, LinkedIn...
Amazon is doing a great job to capture the shoppers frustrated with experiences on other retailer's mobile sites. For example – if a consumer is presented with a mobile search result for a "red strapless dress" that is on sale for $50, you better...
