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  1. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    If someone likes your content and wants to publish it and reference you, what's broken here? And when you go and view that guest blog post in question, it actually went above and beyond proper linking for guest blog posts because the post only...

  2. Seeking Search Engine Love? Begin With Yahoo, Bing, and Google Quality Website Guidelines

    You're bound to get a slightly different answer from each person you ask, based on their frame of reference. None of the search engines reference "pagerank" in website guidelines. As the ultimate destination for the brand, a website that delivers a...

  3. SEO Basics: 8 Essentials When Optimizing Your Site

    Authority: Does your site have good enough content to link to or do other authoritative sites use your website as a reference or cite the information that's available? Although the Introduction to SEO session was intended for industry newcomers...