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  1. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Even if you feel you've been publishing amazing content exclusively, most sites host legacy content that can be pretty un-amazing. Poorly written content: Maybe you bought large blocks of content for $5 an article from content brokers or dollar sites.

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    How many sites does [VENDOR NAME]'s network syndicate to? Will our location information be sent to GPS and car navigation sites? How long does it take for publisher sites to update my information? Does [VENDOR NAME] fix one-off inaccuracies on...

  3. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    These errors result in a poor experience for users, and Google has said that sites that don't provide a good mobile experience may not be able to compete as well in the search results. But since responsive has been dubbed the solution of choice by...

  4. Forget Big Content – Small Content Is Critical to Search Success

    Regular readers of this site will be very aware of how Google is changing the game when it comes to surfacing sites it deems are authoritative in any one niche. Early research on the sites to have benefitted from Panda 4.0 suggests that those...