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  1. Learning to Carry Your SEO Baggage

    There may be unreachable sites, rankings may drop again before they rise, and certain partner sites may find it offensive that you insinuate a link from their site is something less than a wondrous gift.

  2. Are Scholarship Links Considered Unnatural by Google?

    I personally believe that many sites that are using this tactic are walking a fine line. But, for other sites, these links are part of a link scheme and could certain be open to being manually penalized now, and perhaps devalued by Google’s Penguin...

  3. Your Job Is to Make Google Look Good

    People link to other sites when they believe that doing so benefits them. In many cases, people should be able to obtain different variants of their needs by clicking through to other pages on your site, or even off to other sites.

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