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  1. Search Engine Marketing Checklist for Hotel Marketers

    Review goal flow by location ( and/or city) for both paid search traffic and organic search traffic Review the bounce rate metric and the time on-site metric of both paid search traffic and organic search traffic

  2. How to Use Google Analytics Site Search Reports

    Language Use Globally: Also on the topic of international data, when you have a website specific to another country or language, you will benefit from keeping a close eye on the language used in search queries, as this can help you identify hard...

  3. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    If you're in a country where Google doesn't dominate the search market, you will have the advantage. Sometimes guestimating can work if you have a suspicion as to why people are landing on a specific page on your site.

  4. Google AdWords Keyword Planner vs. Keyword Tool: SEO & PPC Feature Comparison

    Limitation according to country Selection of a country This function allows the user to enter up to 50 keywords, and one target site or one product category to generate keyword ideas. It is possible to enter up to 50 keywords, as well as one target...