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  1. SEO Into 2014: The Irreversible Changes in Google's Products

    We have several trends right now that seem to be hovering around some solution: We can slowly see how Google's “most comprehensive data set of local businesses” can begin to map out entire experiences – not limited to SERP results, the majority of...

  2. Protecting Your Online Brand – Don’t Forget Your Nicknames

    The Solution It purchased its nicknames, www.marksandsparks.com and www.mands.com, and used 301 redirects to drive customers to its main site, www.marksandspencer.com. Examine the website to determine if it looks like the domain owner is a squatter...

  3. A 7-Step Landing Page Template to Convert Prospects into Leads

    Describe a Generic Solution Explain Limitations of Generic Solution A great way to do this is to explain all the hassles and difficulties with the solution you just described, like this: The free report essentially names a problem faced by your...

  4. The Synergy & Benefits of Optimizing Content as You Write

    The Optimizing While Publishing Solution – SEO and CMS Integration Within organizations SEO marketers have grappled for years with content and technical departments over implementation of SEO changes, templates, H2 tags, timings and site "release...