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  1. SEO Is No One-Trick Pony

    When you’re creating content correctly, you are creating content that is original, high-quality content that speaks to your intended audience in the right manner, so that they might engage with the content (and your company) and possibly share...

  2. How to Use Google Analytics Site Search Reports

    Internal Campaign Tracking: An out-of-the-box idea for tracking internal banners by Justin Cutroni is to tag them with parameters that you can analyze in search reports instead of resorting to using campaign tracking tags on internal links, which...

  3. 10 Video SEO Tips That Can Truly Impact Your Rankings

    By making it easy for others to embed your videos on their site, you're increasing the potential for more inbound links to your own website – clearly an SEO win. A great way to leverage YouTube for all its awareness value, while contributing to...