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  1. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Through published click-through rate data from other sources, Adams said sites will typically experience a 36.4 percent CTR when in the No.position in the search results. This would have a big impact on sites with average visitor traffic and most...

  2. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    All the sites in this category either used responsive web design or a dedicated mobile site, and all of the sites loaded in under five seconds. Dedicated mobile sites can be created more easily without having to change the desktop site.

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    You can also see the type of audience visiting the site and similar sites that you can analyze. Visibility for keywords searched and content sites that your target market is using. Ask yourself: Do any of the referral or exit sites offer...

  4. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    There are very few sites that are totally perfect in every way, and there's almost always something that can be improved upon in order to increase or maintain rankings in the Google search index. So how can you know why exactly your site isn't a...