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  1. A Recipe for a Tasty Semantic Search & SEO Salad

    Once you feel you've got the site ready for both search engines and users, there's plenty of time to put on your promotion hat and start bringing in traffic. But more importantly, this also increases our ability to provide content designed more for...

  2. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    When users visit a search engine, they conduct multiple searches nearly 65 percent of the time, according to a study by Compete. Search marketers should consider not only the keywords they target, but also the sequence in which those keywords may...

  3. How to Use Google Analytics Site Search Reports

    Clicking the "Destination Page" link above the data takes you to a report showing where users went on the website following a search. The percentage of visits with search can vary dramatically from country to country, so do ensure you focus on the...