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Site Scientific Method

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  1. Success Through Testing: Don’t Forget the Scientific Method

    Unlike the middle school student, digital managers have an opportunity to use the Scientific Method to make smart decisions about what makes the site or marketing programs better. So, what exactly are the principles of the Scientific Method and how...

  2. Critical Thinking for the Discerning SEO [eBook Review]

    Rather, the author seeks to introduce critical thought as an overarching approach to the scientific method required for successful SEO practice. In addition, the author could have taken more of a heavy hand in evaluating what we can actually learn...

  3. Increase Web Site Conversions with the Scientific Method

    Small business owners all the way up to Fortune 500 companies can benefit from applying the scientific method to their Web site conversions. The scientific method can apply to any type of experiment, be it chemistry or Web site marketing.

  4. Look Out PageRank, There's a New Algorithm in Town

    The old way was garnered from the scientific method of giving weight to articles referenced by other academic articles. But the news of the week has been Microsoft's research into BrowseRank -- analysis that includes time spent at a site or page...

  5. Content Ad Campaign Keyword Strategy Revisited

    Today, we'll look at an alternative method that's a little more scientific and should give you even more control over where your ads appear. I also suggested a method for building keyword lists that relied on intuition more than anything else.

  6. Search Engine Algorithms & Research

    He developed this method to quantify the degree of relatedness between different terms. We see a directed edge when web site A links to web site B. For example, Teoma ranks a site not on popularity alone, but rather on the number of same-subject...

  7. The Search Engine Update, August 2, 1999, Number 58

    It wouldn't change any of the conclusions, though it might have changed the magnitude," he said of the drop, assuming the same size method had been used in both studies. That's in part a function of how search engines work -- spiders are more...