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  1. gShift Gives Marketers Additional Ways to Track Content Performance

    The tool allows marketers to track a page or group of pages as part of a campaign to get an idea of impact like organic traffic, social shares, and conversions for that content. And even though the focus is on the content marketer for this module...

  2. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    On average, 62 percent of organic searches now show different results depending on whether the search was performed on a desktop or smartphone, according to BrightEdge data. BrightEdge's Mobile Share Report looks at the various types of mobile...

  3. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    One site in particular that I recently analyzed was driving a lot of Google organic traffic to pages that didn't provide a lot of solid information based on the query. That's right, 70 percent less pages indexed yielded more Google organic traffic.

  4. 4 SEO Myths & Conspiracy Theories Google's Matt Cutts Wants to Die

    Paying For Google AdWords = Higher Organic Rankings The myth: if you pay for Google AdWords, then you'll rank higher in the organic search. Then, there's the exact opposite conspiracy theory: that you'll rank better in organic search results if you...

  5. We Love Google, We Love Google Not: 6 SEO-Inspired Valentine's Day Quotes

    But over dependency on organic traffic from a limited source can lead to a dangerous depression if it goes away. Even if getting back to the best rankings you've ever had may not be in the future, that doesn't mean it's game over.