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  1. Forget Big Content – Small Content Is Critical to Search Success

    Creating a site that is brimming with relevant content is critically important. Regular readers of this site will be very aware of how Google is changing the game when it comes to surfacing sites it deems are authoritative in any one niche.

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    As some may know, if you move your content to a new site and it is very similar (or exactly the same) as another site and Google determines these are the same sites, your old links may be forwarded to your new site.

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    You can also see the type of audience visiting the site and similar sites that you can analyze. My favorite feature is being able to analyze where the visitors go when they leave the site. Visibility for keywords searched and content sites that...

  4. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    But after a while, Google got better and began using synonyms, so if you were trying to rank a page of your car sales site, you might have used car, automobile, auto or vehicle – and Google would still understand when it saw a search query for car...

  5. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    We always sought to match the best content to the best publishers, and in doing so, we created a premium offering for advertisers: one that allowed them to buy video at scale across the best news websites in the country with a single insertion order.