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  1. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    This stands for Cross-Site Scripting; a well-known black hat tactic (it doesn't get any more black hat that this). In the past, you might have seen the infamous site TopSEOs.com here. An example link (from a French site) for MainStreetHost (from...

  2. Authority vs. Popularity: Matt Cutts Teases New Google Search Result Shake-Up

    We actually have some algorithmic changes that try to figure out hey this site is the better match for something like a medical query," Cutts said. And I'm looking forward those rolling out because a lot of people have worked hard so that you don't...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    My favorite feature is being able to analyze where the visitors go when they leave the site. You can also see the type of audience visiting the site and similar sites that you can analyze. If possible, try to monitor your competitor's landing pages...

  4. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    But after a while, Google got better and began using synonyms, so if you were trying to rank a page of your car sales site, you might have used car, automobile, auto or vehicle – and Google would still understand when it saw a search query for car...

  5. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    We always sought to match the best content to the best publishers, and in doing so, we created a premium offering for advertisers: one that allowed them to buy video at scale across the best news websites in the country with a single insertion order.

  6. Mobile, Google, Ratings & Reviews Gained Influence with 2013 Holiday Shoppers [Study]

    Online inventory: This influenced a large percentage of shoppers – 82 percent will shop at another online site when the original site does not have a specific product in stock. It's quite common for physical retailers to offer to match competitor's...