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  1. Your Guide to Structured Snippets for SEO

    As a collaborative effort between Google Research and WebTables research teams, structured snippets are going to change the way people find information on the Web, and you’ll need to adjust your optimization strategies as a result.

  2. "Which Update?" Is the Wrong Question

    You need to do a thorough and unbiased review of your content and your backlinks and develop strategies to improve both. Now imagine what happens to the value of the links to your site when they get hit with the Panda update.

  3. Do Weak Links Reveal Powerful Opportunities?

    And that you should have strategies to redress the balance? This gives three important strategies for link builders – and marketers – to follow: In his excellent little book Linked, published in 2002, Albert Barabasi reports on an experiment...

  4. 6 Crucial Link Building Strategies to Drive Quality Traffic

    While the Panda and Penguin updates created many changes in the way we look at off-page and on-page SEO, Hummingbird makes it imperative that we get our link-building strategies completely Google-proof if we don't want to be relegated to the dark...

  5. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    Here are some proven strategies for creating AJAX sites and Single Page Applications that are not search disasters. As the hashtag part of a URL is visible to the local browser but not the server, standard bot indexing practices that follow links...