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  1. In Search for New Pope, Vatican Embraced Twitter, Facebook & Google

    As of right now, aleteia.org is bidding on various keywords of and relating to the pope such as "pope hats", "roman pontiff", "pope benedicts health", "popes of rome", "popes and papacy", "Vatican ii pope", "youtube pope benedict".

  2. Google Grants: An Introductory Search Advertising Guide for Nonprofits

    Google created the Grants program in 2003 to allow 501(c)(3) organizations (e.g.charitable health care centers, schools, etc.to advertise via the Google AdWords platform. Downloads on your site. That's right, Google takes care of the bill via its...

  3. Google as Your Identity Provider: Where Are We Now?

    But it’s not only the Federal Government; there were six NSTIC pilot programs approved all in a variety of verticals including ecommerce, health, education, even the Virginia Department of Motor Vehicles.

  4. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    When this happens on multiple pages this can also be a site quality issue that can derail your site health. It's really easy for a non-SEO to forget to check your Webmaster Tools for warnings, penalties and all the other relevant information it has...

  5. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    Health and Beauty sales increased 25.1 percent year over year with consumers once again choosing to pamper themselves this holiday. On Cyber Monday more than 18 percent of consumers used a mobile device to visit a retailer's site, an increase of...

  6. Going Global: Localize Your Message for Holiday Retail Traffic

    The department store offers womens wear, mens wear, childrens wear, home, and health and beauty products. That’s exactly what Debenhams did when it fully translated and localized its site for a German audience, from product listings to enabling...

  7. Holiday Season Search Trends of Top U.S. Retail Brands

    Could it be that their health-conscious product lines are too good for Internet advertising, or they just don’t allocate any budget to Internet marketing? Clicking on this ad directs the user to their homepage where there is no mention of fruit...