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  1. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Avinash Kaushik of Google wrote an article on his own site that provided thorough tips on how to best navigate through the upcoming murky waters. Agarwal's altruism wasn't for naught; Barby wrote an article that sprinkled several personal thank...

  2. Learn With Google: 10 Mobile Marketing Tips from Googlers at #SESSF

    If you haven't optimized your site for mobile however, Google's Shilpi Verma said that you can still use mobile bid modifiers for mobile remarketing. Marketing is still viewed in an old-world way: as an expense, not an investment," said Matt Lawson...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    A new analysis says Google Image Search traffic is down 63 percent on average. Making your mobile search faster – Google Inside Search BlogGoogle adds expandable sitelinks, or "quick links" (essentially sitelinks within sitelinks), as well as an...

  4. Landing Page Optimization: How to Identify Testing Opportunities

    If you can increase the amount of purchases, donations, signups, subscriptions, downloads, etc.all of the different processes) on your site then you're going to get a much higher return on investment at the upper part of the marketing funnel...