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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    For example, I can filter my results to only show keywords that have been see for at least 365 days and a KEI of greater than 70. You can also see the type of audience visiting the site and similar sites that you can analyze.

  2. How Personalizing Websites With Dynamic Content Increases Engagement

    You can cut through the clutter and filter out the noise by making the web experience more relevant to the individual. Another simple use case would be to display specific content on your homepage or landing page based on search terms that brought...

  3. 16 Secret Google Analytics Advanced Segments Worth Their Weight in Gold

    Filter out the vast majority of common ISPs with this advanced segment and reveal culprit ISPs sending large amounts of unnatural traffic. Many people with image-rich sites were puzzled when their traffic dropped in late-January due to a change in...

  4. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    So even though you might not know the exact keyword that's bringing in the traffic, you can instead filter it so that you have a bit better idea of what the user was searching for when they landed on the page.

  5. The Relentless Pounding of Google Panda: Why SEO Band-Aids Won't Work

    This can help you send the right signals to Google, even when you are being hampered by the Panda filter. After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover Implementing all of the changes mapped out during an audit can...

  6. SES San Francisco Keynote: Google's Matt Cutts & Patrick Thomas on Search Engine Censorship

    Should a search engine filter content such as violent images, pornography, malware, spam, personally identifiable information, hate content, hacking instructions, bomb-making instructions, pro-anorexia sites, Satanism and witchcraft, necrophilia...

  7. How and When to Use 301 Redirects vs. Canonical

    If you were to leave both pages alone, Google would index both, but pick which one it believes is the most relevant and could filter the page you actually want to be appearing in the SERPs. This all depends on how often your site, and the original...