SEO News

Site Content Campaigns Contextual Advertising

RSS
  1. Audience Targeting in Mobile: 4 Key Elements of Context

    In fact, location is probably the most important proxy for contextual relevance in mobile as audiences are typically on the move resulting in constantly changing locations – and with that, constantly changing user context.

  2. Google Social 'Layers', Google Fires Teen Stalker, Facebook/Microsoft Search Deal Rumor & More Search News

    Facts and Trends about Contextual Advertising - Search Engine Journal Looking to boost your fan base on Facebook with your ad campaigns? How To Calculate The Cost Per Fan On Facebook Ad Campaigns - All Facebook

  3. PPC Content Advertising: The Latest Tips and Best Practices

    Since then, great progress has been made in the capabilities of the search engines' offerings, and in my understanding of best practices in contextual advertising. Enhanced campaigns: (Google rolled this relatively new feature out just a few months...

  4. Just in time planning for SES Chicago 2008

    On Thursday, Dec.attend the “Contextual Ads & Ad Sense Clinic” from 9:00 to 10:00 a.m.the “Ad Copy Continuity Clinic” from 10:15 to 11:15 a.m.and “Brand & Reputation Management” from 11:30 a.m.to 12:30 p.m.

  5. Google Mobile Advertising on the Content Network

    Go back and read my previous columns on contextual advertising best practices and how to create compelling non-text ads. Create a new keyword-targeted campaign in your AdWords account (it's not yet possible to create mobile placement-targeted...

  6. Google Mobile Advertising: Start Now!

    Why stray from the focus on contextual advertising that's the cornerstone (and title) of this column? Because understanding the dynamics of mobile search advertising is essential to creating great mobile content ad campaigns.