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Sir Martin Sorrell

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  1. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    If you read on, WPP’s Sir Martin Sorrell actually said they plan to double their Facebook ads spend this year, to about $400 million. In "Facebook ‘likes’ and adverts’ value doubted", BBC’s tech correspondent Rory Cellan-Jones warns companies are...

  2. Microsoft Launches Live Search Cashback and Live Search Farecast

    Microsoft's Live Search cashback creates a real incentive for consumers to connect with our clients,” said Sir Martin Sorrell, chief executive of WPP. Microsoft Corp.today announced it will offer ad-funded cash rebates to customers who find and...