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  1. How to Work When Nothing Seems to Work

    While either type of situation can be a very frustrating experience, it’s important to not assume any one person is to blame. Put all of the blame on one person or one department; don’t interpret unresponsiveness as dispassionate and uncaring

  2. Nuances of Spanish Language Search Marketing

    While both appreciate being of Latin American descent (and they aren't rivals), both just have different variations of their language and culture and they don't feel any more related then one person who lives in the U.S.feels toward a South...

  3. Search Engine Optimization Companies: Break Google's Rules to Get Top Rankings?

    We (the "good guy" SEO companies) keep saying that you "can't do this" (and we have seen penalties and know this to be true), but when the common person is searching for "search engine optimization companies", you would think that after all of...

  4. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Make sure they're not the type of person who goes on a political rant or posts something obscene or offensive. This salesman single-handedly turned around Beal's negative perception of the brand, and Beal noted that "a single employee can make a...

  5. Link Building With a Healthy Dose of Marketing: 8 Ways to Solve Problems for Free

    Essentially, you could get a list of all the links a person had tweeted. Sometimes it isn't enough to ask your audience a single question. Research Content, Resource, Product and that's not even counting the individual links and shares to each...

  6. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Of course, if you know the person writing the blog post well, or want to vouch for them, or if the author is happy to nofollow their links, then that changes the calculation–it's much more likely that someone is looking for a new audience instead...