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  1. Too Little SEO? Some Characteristics of an Under Optimized Website

    Perhaps search engines are smart enough to transfer equity to a preferred URL? While we may all be fretting over what makes a great anchor-text mix, home to deep-page linking ratio, PR spread, or whatever-the-hell-else, it might be interesting to...

  2. Google Dance Case Studies

    Indeed, a big worry with search engine optimization has long been that people may hear or learn tips that they believe are fair to do, only to get accidentally caught for spamming by search engines. Some sites are swapping links between sites they...

  3. The Search Engine Report - April 2, 2003 Number 77

    Aggressive Linking - The Only Search Engine Optimization Strategy You Need? Is an aggressive linking strategy alone sufficient to garner high search engine rankings? He simply does it in a way to quickly show that the page does exist in the indexes...

  4. Aggressive Linking - The Only Search Engine Optimization Strategy You Need?

    Is an aggressive linking strategy alone sufficient to garner high search engine rankings? For those that still doubt the importance of a linking-only strategy for improving search engine visibility, McGaffin has this to say: